Monday, 10 December 2012

Feedback

Which technical skills could be improved?

Feedback

Is there anything wrong with my maghazine that could be improved?

Feedback

What are the better parts or components of my magazine?

feedback

How are particular groups of people represented in my magazine and do you think i could have done more to illustrate the audience I based my magazine on in my  proposal?

Audience Feedback

Who do you think my target audience is? Please describe my audience, you could comment on for example social class, age, etc.

Wednesday, 5 December 2012

complete front page
complete double page spread
 
 
forst complete contents
 
 
 
uncomplete second contents

Thursday, 22 November 2012

Contents page so far

So as you may already know we have started our music magazine and so far my contents page is coming along well, just need some pictures.


Im not sure on the font of the writing so far, and whether the twitter and facebook sign should be in blue or keep it as it is.

Student magazine evaluation

Finally putting up my student magazine evaluation


Evaluation
 

What went well?

For my cover page I first used a photograph of my friend although he was not looking at the camera and was later told that he had to look at the camera as the cover page usually only uses photographs where the person being photographed is looking at the camera and/ or audience. Again like professional magazines I used a clear portrait, medium close up of my friend who features in the cover story (the main article of the magazine). A medium close up is used to give a clear image of the person; against the clear, bright orange background the person stands out and seems more attractive to the audience. For this image I did not use photo shop although learning how to use it in the future could/ would improve image quality.

 How the image layout on the page allows space on the either sides of the head of the person and the black background created by the clothes allows me to use a brighter font to attract the audience with colour coordination of text and the image. Ashran Says The colours go well together. Black and white text have been used on either side of the cover page, these colours were used because they stand out on the bright orange background. Lining the sides of the page with text make way for the cover story and represents the importance of the cover story. The masthead in the top-right corner of the Cover page is placed there in magazines, I personally done this because in my research I discovered that many other established magazines such as XXL place there mastheads in the same place. I later learned that this is to do with attracting the audience because when the magazines are displayed the masthead and text down the side are visible and will catch the audiences eye. I easily gained a barcode from the internet and place it in the bottom right corner of the cover with the number of the issue laid on the left side of the barcode.

On the cover page not much writing is needed. I had to decide what masthead would be; I did not want to be the same as some of my friends by including LSC inside the masthead instead I came up with the study which is also a study area within the college I also placed the black, white and orange version of the LSC logo which goes well with the orange and black cover page image. The rest of text for cover lines only had to be brief but interesting for the audience. So I used appealing words to describe some of the articles within the magazine such as the newest and free. I used the same bold font for the cover lines and masthead although the size and colour was altered.

The photography of the contents page could have been better because it was poorly organized and I did not take my time to take the photographs. The first photograph of the trainers was quickly taken with no patients and time to waste all thought the composition of the image was ok and was taken by a quality camera from an I phone. The second picture of the poster from a media class in Leyton was a quick idea because I desperately needed another image on the contents page. This would have been better if I had a copy of the poster on the computer that I could easily place on the page because the picture did not come out how I wanted even after many attempts .Another image would have been good because there is one empty gap on the page which should be filled.

My layout for my contents page is different from what I planned in my contents plan. The title of the contents page is located on the top of the page and clearly underlined with a bold line. The contents information is arranged in three columns although the columns are not clear and organized properly because I did not use the rulers on either side of the computer screen to create lines to make and separate equal columns. The first content listed is the cover story this is done because it is the main attraction of the magazine therefore it is more important than the rest. The rest of the content is listed in chronological order. The images are not placed randomly but placed next to the related contents. If they had been placed randomly then the audience may not know which part of the contents they are linked to.       

The contents page needed less writing on it because more writing will be needed to describe the different contents within in the magazine. Again I used descriptive words to draw in the readers and get them interested in the magazine. I also gave my contents catchy titles to get the readers interested because the younger audience might not be into reading a lot so I would have to use words and language that appeal to them in order to get them further into my magazine. The title of my contents page (open sesame) was chosen because I didnt want to be like the rest of my class mates and just name it contents page. All the text on this page is the same font as the cover page; as I said before I rushed the contents age and so I didnt think of changing the font of the text. The font should have been changed both for the contents and cover page, especially for the cover page because the masthead font is the same for the cover-line font and in most magazines it is different for the two; maybe I could be different. The Pages numbers of the contents are placed under each bit of contents in big font to make it stand out.

I am now able to use indesign alot better which enabled me to quickly make my contents page. One thing i could of done on indesign when creating my ccontents page was to make columns so that the text was allined neatly and accurately.

What do i need to improve?

In order to make my cover and contents page better in the furure i need to invest more time into them to make them as good as i possibly can. Because i didnt organise my time properly i did not have enoughn time to take enough quality photos for my contents page also the the arrangement of the text and images was poor, i should have put more though into my plan. I do not think my cover page had any it problems with although i could of placed columns on either side of the page where the text is to make the text look neatly arranged.

       Organising my time to allow me more time to create my final music magazine.

       Be patient and take time on t qaulity pictures that are appropriate for my music magazine.

       Make sure layout of my magazine is well planned and completed using the right tools on the software for the cover page, contents page and double page spread.

Tuesday, 20 November 2012

Feed back on powerpoint

Overall the feedback on my power point was positive and very constructive and from this i have been able to make changes to the plans of my magazine. Some of these changes include...
  • Decreasing the price of my magazine instead of making it free so that my losses are not so great.
  • The teacher also liked the idea of hvaing two contents pages.
  • Some fellows class mates thought that the name of the magazine didnt really make sense or they thought it was irellevant but I stuck by its foundations. 
  • At the end of the powerpoint I was not sure which font i should used so i decided to go and find a different one.
  • I also changed the nae of my magazine to HOLLA MG because I think it is better than just HOLLA.
Other than this i have not yet changed anything about what was shown in the presentation.

Friday, 9 November 2012

Here are the results from wednesdays photo shoot# Jonathan Bentil




Magazine Newsstand task

 



A newsstand from Walthamstow’s WHSmith.
 
I found these magazines placed at the end of the news stand where the other magazines were placed. Most of the mastheads are either located in the left had side of the magazine or the run across the whole of the top of the magazine. This is done so that the magazine’s masthead is visible to the audience and also due to the way magazines are laid out on newsstands; the left hand side being visible to the audience and the rest being covered by the next magazine. On one magazine there is a big free sign sticking out in bold font which is also done to grab the audience’s attention. Several magazines have highlighted there mastheads in a red text box e.g. T3 and Q. red is a bright and liked colour in many people’s opinions and may also try to attract the audience through this. Numbers that are visible on the visible side of the page are usually in a different font like 70 on yellow magazine on the left. Cover lines, Mastheads, big bold fonts etc. are all used in an attempt to attract the audience.


Some magazines use different forms of media to get there products distributed and heard about. These include social websites such as Facebook and Twitter. These can be used to tell the audience that the next issue will be coming out. Or they may have their own website where the audience can subscribe to the magazine which will include discounts and subscriptions.

subscriptions offer the audience a fixed price for a subscription in which each month or week the magazine would be sent to there house instead of them having to go to the shop and buying it. This would benefit the company because they would have a reliable incomel; they are getting paid on a regular basis.

Another form of distribution is direct distrinution, this involves actively handing out issues of the magazine, going to the audience instead of waiting for them to come to you. this is usually free or at a lowered price, this may cost the company but is a good idea to start a magazien up. 

HOLLA magazine presentation

Vibe Magazine Case study


 

Vibe Magazine

Cover Page


 

Image

This shot is a long shot because we are able to see the whole of their bodies; this has been done to show off what they are wearing as they seem to be wearing formal and expensive clothing.  Although it is a long shot, some things have been cut out for example parts Azelia’s legs have been cut out of the frame and small parts of Diplo’s shoes and knee. There is also a contrast in the chosen costumes, Azealia is wearing something more revealing and so it which seems less formal where Diplo is wearing a suit which is formal.

The scene they chose doesn’t fit the outfits or the cover story; the setting seems random, but perhaps they were going for an effect I’m not aware of. The lighting indicates that it is hot and if you’re wearing black you’re going to be hotter and it’s the same if you’re wearing a suit. Azealia is obviously wearing makeup, and it all seems dark, dark lipstick, eye shadow and mascara; she is dressed as if she is going to a funeral. It is not clear to me whether Diplo has had to put on makeup. The lighting comes from the left of the setting which lights up the left of their bodies and explains the cause of shadows on the right side of them.

Page layout

The layout of the cover page is ordered in importance the masthead is at the bottom of importance the image is next then first it is the text. The image partially covers the masthead and the majority of text and the cover line covers the image.

The mast head is very bold and bright which would stand out to anyone, and because it’s on such a plain back ground it’s easily recognized. Red is a very passionate colour and maybe that reflects the on the magazine, that the magazine is very passionate about what’s inside. Above the mast is information on one of the pages included in the magazine and because it’s so bold and dark it also stands out which could signify importance. Down the left hand side of the magazine there is three sections of information that’s included in the magazine. On the bottom right hand side you find the cover line which is in various sizes and colours of the same font. Diplo being the biggest and brightest word could mean that Diplo is bigger than you; another importance factor.

Language

The Language of the cover page is very limited in terms of how much of it there is. Although it is not about the amount of text that is presented on the cover page that matters, it is the way the text is presented and the techniques used to grab the reader’s attention. The use of Rhetorical questions makes the reader wonder what it could involve, big exciting things make people want to be involved which is why DIPLO was made bigger than the rest of the text on the cover line is much smaller. Also the way that the text is multi-coloured may seem attracted to the audience especially those of a younger age which may be why it is done.

Contents Page


 

Picture

The image on the features contents page of three members from the music group MMG. The picture contains Wale on the left, Rick Ross in the middle (because he is supposed to be the main man) and Meek Mill on the right. Each artist is dressed in white with tattoos and designer clothing which shows how successful they are.

This long shot shows the whole body of each artist, every image has a purpose in a magazine. This image is to show off the wealth of the group and each individual. Obviously this long shot was taken so that everything would fit onto the page.

The only shadows that are present are the ones under their shoes which could mean that there was lighting coming from various directions. The extra light was needed for the white clothing; the extra light would make the clothes brighter. Although, they are wearing white against a white background and so they don’t stand out as much and so the image isn’t as attractive as it could of been.

Page Layout

The title of its contents page is very small, not noticeable and is not like typical big bold titles that you see in some magazines. The title (features) is just above the contents information which is right at the bottom in three columns in black font and is very small, this could lead to people straining their eyes to read it. I think that the contents page's space could have been used more effectively instead of using one big picture and then scrunching the text up at the bottom. By doing this the artists are made to look more important than the magazine itself.

Language

When they address an artist they will describe them first e.g. "Maybach Music founder Rick Ross" or “Canadian teensation Justin Bieber". Like the contents page in XXL magazine the text is short, snappy and interesting; aiming to get the readers involved.
 

                        Double page spread

This double page spread is based on Heineken and social networking which is the reason for the green white and black colouration.

Image

On the first of the two pages there are four portrait images of four different rappers. Each image is either a medium close-up or a close-up because their head is only in view or their shoulders and hear are in view. Each image has been altered so that the face is the main feature of the image. Some effects such depth of field where the background is blurry and the closer image is in focus which makes the person/ objects seem more detailed and clear, this is especially visible in the first of Smoke DZA.

The lighting of these photos varies. Some of these photos seem to have taken advantage of natural light and some look as if they have been taken with artificial light. For example, the first image looks as if it is outside and there are no shadows on Smoke DZA's body or face whereas the third picture looks like it has been staged because of the shadows along the left side of Kid Ink's arm and neck which may have been cause by a lack of light from behind.

The second Page has one big macro image of a Heineken bottle cap again done with the technique of depth of field. This is a really detailed and attractive; the reflection of the cap helps create this. This same image is in the top left corner of the left page.

Page Layout

On the first page there is blurred green and black background with a white border a centimetre away from the edge of the page with the four pictures and text within in it. At the corner of the border/ text box there is a small picture of a bottle cap. On each of the pictures there is a text box with names and data from social networking sites based on that particular artist.  This layout is very neat, the pictures are correctly lined up and the text is in a single column. This sort of layout may apply to the younger generation because it lacks in text, it has a good colour scheme and everything is presented well. Younger people are less likely to want to read a lot of text especially if they are still in education even though the tone and words say something else.

Language

There is not a lot of text in this double page spread there’s one column of writing on the first page and then there is much, much less concentrated text on the second page. The tone of the text on the first page is very encouraging and formal as it attempts to promote its product. It’s clearly a formal piece of writing, we can see this through certain sentences e.g. "Social networking is an ever-evolving medium" and "presented by". This is an advert for an international brand which has been going on for over a century; Heineken may have to be formal to preserve its history and class.

 

XXL case study

As part of my AS media coursework I had to pick to music magazies that were of the same genre I want to use in my actual magazin, I picked VIBe and XXL because they were both based around either R&B, Hip-hop or Rap. Compared to my XXL case study the VIBe case study is more detailed because that was the first one did and I tried not to include ideas that were repeated in both magazines because I did not want to come across as copying parts from the first case study. The VIBe case study could still have things added to it such as the media kit. 

XXL Magazine



                                        Cover Page


Image

This XXL issue’s cover page has an image of Dr. Dre and his newest project Kendrick Lamar. Dre is in the background to the right of the cover and Kendrick is sitting down at a table in front of Dre and is more central on the cover compared to Dre. The fact that Dre is behind Kendrick could be a sign of importance as Dre has more experience whilst Kendrick is fresh faced and has less experience, this would relate to the clothing that they are wearing and the cover line "Dr. Dre brings us...". Dre is wearing plain black and looks more official and serious whilst Kendrick is comfortably wearing some kind of patterned jacket which does not match the font whereas Dr. Dre’s choice of clothing fits in with the font colour perfectly because it makes him seem big a bold just like how his name is in bold in the cover line.

The lighting of the image varies; on Dre the lighting is all over causing a shine on both sides of his face but on Kendrick there is only light reflection shown on the right and front sides of his face which could mean a single light was aimed at him at an angle form the right hand side possibly using a bright spot light; "next big star". Even though Kendrick has a dark shadow on the left side of his face there is still reflection of his clothing on the table.

Within the image there are two types of framing, Dre. Dre is a mid shot because you can only see from him from his waist upwards because Kendrick is sitting down in front him therefore blocking our view. Kendrick is a medium close-up because we can only see from his shoulders/ top part of his chest upwards and he is also closer compared to Dr. Dre. This image takes up about three quarters of the whole cover all though some of the text is overlapped with the image. 

 Page Layout

The image of the cover has been arranged so that it covers the north, east, south, and southwest of the cover page which makes less room for text to be placed which causes the text to be overlapped with the image. The mast head is always the same, I know this because this is a special issue because it is the magazines 15 year anniversary, because of this anniversary they place a picture of all the front covers of every XXL magazine made in the past 15 years. In every XXL magazine the masthead ‘XXL’ is placed in the top right hand corner of the cover page usually with a red text box and white capital text although there is the odd exception. In most issues the masthead is partially blocked although in this issue it is not. 

On the left hand side of the cover page the cover article makes up 50% of all the text on the page. The cover article goes down the side of the page varying in width and text size; Dr. Dre and Kendrick Lamar are the biggest sized words on the page. And on the right hand side of the page there is contents like text which tells you about the special features for the 15 year anniversary. Below those contents there is the barcode, month of the issue, the price and the website of the magazine.

Overall the text and font of the text on the cover page are the same it is only the size and colour (black and red) that varies. The size of font and the capital letters which are used relates the the meaning of the tile; ‘extra extra large’, which is probably why it is so large. As I mentioned before, Dr. Dre’s outfit of plain black matches the black and red font. The white background also makes Dre stand out more due to the contrast in colour. Dre standing out for could relate to him being well recognized for his music which reflects him as being an important figure. Unlike Dre, Kendrick’s outfit is not colour coordinated and also makes him stand out as he is different compared to Dre. When Dre’s, Snoop’s, Eminem’s, and 50 cent’s name are written down in black which signifies that they are old and well recognised especially Dr. Dre because his name is much bigger larger than the rest of the artists. When it comes to Kendrick’s name it is in red which represents difference and danger; a warning.

Language used

The Dr. Dre and Kendrick Lamar interview and cover story has an exciting tone to it which is meant to get the reader interested in the story, what makes the reader more interested is the range of font (colour and size). This range in font in the cover line could indicate that the magazine is not the most formal magazine; you would not expect a rap/ hip-hop magazine to be formal anyway because of the language and presentation of artists in this particular genre.

(sorry the image is not clear but blogger will not allow me to enlarge the image or rotate the pictures I am uploading)

Contents Page



Image-the A-side
The A side (features) contents page contains only one image which is of Kendrick Lamar against a dark background who features on this issues cover page. Kendrick has his face turned at an angle to the right as he holds his chin with a cold chain wrapped around his hand and ring on his finger.

The camera shot of Kendrick is a medium close up because only the shoulders upwards are visible. This type of shot provides a lot more detail in face of the person being photographed which allows us to see face expressions clearer and find out the purpose of this type of picture/ image and something about the artist/ person being photographed. This picture nearly takes up the whole page; his head takes up a central position on the page and his shoulders take up the whole south of the page.

Unlike on the cover page, the background of the image is black instead of white, this could mean that more light may have been used to emphasise his features and make him stand out more. As you can see there are bright reflections around the side of his face and back of his head which could indicate strong lighting coming from behind then. Then there is some kind of glow in the right side of his face with more concentrated bright spots on his forehead and right cheek which may have been caused by a light facing down towards the right side of his face.

The chain around his hand which is holding his chin looks like he is showing off as you do not wear chains on your hand; you wear them around your neck. The chain   and ring are very central in the image which may mean they are important and that he has a lot of money. Where Kendrick doesn’t seem to be dressed for the occasion on the cover page on this contents page he is wearing a burgundy shirt which may seem more formal although his hair looks messy like he is not bothered which puts him across as relaxed and careless; appearance puts across attitude and personality.
Page Layout-the A-side
The title of the first contents page ‘the A side’ is in big, bold, bubble writing against a dark background; this effect is used to get the audience’s attention  the masthead is deliberately made informal by not placing a capital letter at the start of the heading. This masthead is then underlined by a white text box with Features wrote inside of it in red brackets with the date 2012 at the end of the text box. Next to the text box is XXL’s logo. Because there are two contents pages they have two different sub headings for the first contents page it is called features which I think includes some of the main/ important articles.

On this contents page there is an order of importance, first there is the masthead, subtitle etc, then the picture of Kendrick Lamar is put in front of the masthead and subtitle partially, blocking it as it is less important that the cover story. The majority of the text is placed over Kendrick because there is not much space for the text to be placed around him due to the large portion of space that he takes up. The text is again placed over the image because it is more important that the image. If the text is not visible then there is no point of a contest page because we do not know what the magazine includes. Something else to do with order of importance is the list of contents. The contents are usually put in chronological order which it has been although the cover story has been placed at the top of the contents information and has been written with more detail. The contents information on the cover story has also been underlined and separated from the rest of the contents information. This information has been place down the left hand side of the magazine where there is more space for the information to be placed. At the bottom right of the page there is a quote made by Dre. Dre about Kendrick and on the bottom left there is the page number, date and website of the magazine.
Language- the A-side 
At first the tone of writing seems informal, because of the mast head not having a capital letter at the beginning, other than this the language is formal and punctuation is used correctly. The type of writing used in writing the contents is different for the cover story and the rest of the contents. The cover story is written in more detail and the fonts used in the short piece of writing vary but like the rest of the contents it is short and snappy as it tries to get the audience as interested as possible.

Images- the B-side (departments)

The second contents page (Images- the B side (departments)) has more pictures than the first contents page which may be because of the lack of text used to help explain what the different features are about. Each photo contains different angles, shot types, poses and lighting made to give different effects for different reasons.

The first picture which is for the eye candy section of the article shows the most attractive parts of the body, this is done in order achieve its purpose of entertaining the audience of the magazine. The chest and neck are especially highlighted because they are they are the eye candy of the magazine. In each picture the people being photographed are either wearing what makes them comfortable e.g. Stevie Stone because the articles/ interviews are based on them. Or they are wearing what they need to wear for the photo shoot e.g. in eye candy and the good life. The photo for the good life has purposely taken a long shot to be able to view what the models are wearing as that section is based on fashion. Everything done in an image has a purpose.

Page layout- the B-side

The page layout of this contents page is similar in terms of the masthead of the page with the same underling of a text box except the colour coordination has been reversed; instead of being a white title on a black background it is a white background with black text on top.

For most of the contents mentioned on the second contents page the text is located in a top corner of the image that matches the text. Each image is separated by a thing white line. Two pieces of contents mentioned have smaller pictures because they have to have the text written next to the image because there is not enough space for the text to fit on the image. The fact that they have more writing could mean they are more interesting, bigger or important articles.

Language- the B-side

The writing on the B-side contents page is very short and brief in comparison to the A-side contents page, but because there is a picture to go with nearly all of the contents listed on the page it makes it easier for the audience to know what it is about.  

Double Page Spread



This double page spread is of the cover story with Kendrick Lamar and Dr. Dre. Each double page spread of this article has a picture or advert on one side and text on the other; this double page spread is just one of four examples in the magazine.

Image

The image on the left page of the two pages is an image of Kendrick Lamar; a Long shot showing the whole of his body. The shot type gives us a good view of the body language that Kendrick is portraying. The two images on the left and right of the central image look like different parts of him; and because e his hands are in all directions makes it seem that his mind is everywhere as if he is confused or lost. This is a direct link to the quote on the second page of the double page spread which says "The people I grew up with are locked up. There’s a built-up anger because I can't enjoy what I’m doing as much as I want because they're not here." .this gives of a negative effect.  In this picture the lighting seems to be coming from above as there are no shadows cast behind him and his face seems lighter and his legs darker where less light has reached his legs.

Page Layout-

The Layout of this double page spread is very simple. On the Left page there is just an image of Kendrick Lamar which takes up the whole of that page; the right page consist of 3 columns with a quote (which is to do with the text and picture) going through the 3 columns in the middle horizontally dividing the columns into sections. Dividing the columns / sections are white lines, this is done so that it is clear to read and understand. In the image on the left page he is only wearing black and white; the background on the second page is black and the text is white. The costume/ outfit that he is wearing match the layout of the text on the right page of black and white which does not seem very exciting.

Language

The amount of writing on this page is quite unattractive for the younger audience may not have time to be reading something so long. The way that it is laid out makes it seem even longer as well because there are no images limiting the amount of text aloud on the page which would decrease the actual amount of text aloud on the page. Also, because of the plain colour scheme of this page younger people may be put off of it.  Younger people are attracted to more bright and interesting things where this is plain.

A lot of the text in this articles from Kendrick about his life growing up, I also saw a lot of opinion involve in this article e.g. "The dance between emotions and autobiography is what makes Kendrick Lamar the most exciting, original and captivating" this is also one examples of the many descriptions of Kendrick, another example is "technical traditionalist and progressive experimentalists".

This article is more like a biography. It’s mainly made up of quotes form Kendrick Lamar but there are breaks where the Kris Ex talks about Kendrick himself.

Audience

Unfortunately I was unable to find XXL’s media kit/ press pack but the audience of this magazine varies.
Firstly the audience is for those who are 18 and above as it advertises many alcoholic drinks and cars. Secondly, the audience is for those over 18 again presents women who show a lot of skin and has adult advertisements in the back. Lastly the magazine is for those who have a keen interest in rap music and may have been following the magazine from the beginning and those who may be below the age of 40/ 50 as rapping appeared when people of these generations were younger and started listening to this genre of music.

Who publishes the magazine?

  • Publisher Dennis Page

I did some research into Dennis Page and found that he is Publisher at Harris Publications; Harris publications publish over 75 titles (e.g. SLAM, XXL, King, and Rides & Antenna Magazines).



Even though XXL magazine don’t have their own products other than the magazine I calculated that 47.5% of the magazine was made up of adverts.

I then researched cross media and found many definitions but one made the most sense to me; ‘a marketing or promotional campaign using many different forms of media in the same campaign; including print, web, email, video, ect.’. I then went in search of the forms of media they use in their cross media. As you can see in the print screen below I first went to the XXL website. 


After researching I found that other that the magazine and their website they use other forms of media such videos and social networking sites such as Twitter and Facebook.